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Digital Marketing VS Traditional Marketing

Digital Marketing VS Traditional Marketing

Marketing is crucial to the success of any business in Nigeria. Either as a multinational business or as a small business in Nigeria, you will need some degree of marketing to enjoy increased sales and revenue. Especially for small businesses, you need to ensure that the marketing strategy you pick is cost-effective. So how do you know the right marketing…

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Understanding Email Marketing in Nigeria

Understanding Email Marketing in Nigeria

Email marketing effective digital marketing strategy. It is typically used to reach a specific audience who already showed interest in a brand. It effectively helps persuade prospects who are undecided about a purchase. Brands often send out attractive deals to their targeted prospects to persuade them. Email marketing is a targeted digital marketing strategy. Several digital marketing agencies in Nigeria…

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Choosing the Best Digital Marketing Agency in Nigeria

Choosing the Best Digital Marketing Agency in Nigeria

Every brand needs digital marketing agencies in Nigeria to help increase visibility, popularity, traffic, and sales. To achieve the best results in digital marketing, you need the very best agencies. Digital marketing agencies offer SEO, Social media marketing, website optimization, content marketing, email marketing, and other result-driven strategies to help your brand. In choosing the best digital marketing agency, there…

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Tips on How to Advertise on Social Media in 2020

Tips on How to Advertise on Social Media in 2020

Social media is a virtual community with over 29.4 million active users in Nigeria. Social media platforms include; Facebook, WhatsApp, LinkedIn, Instagram, and Twitter. With the high number of users, advertising your brand or product on social media has proven to be effective in increasing engagement, brand visibility, and sales. In 2020, the internet and social media users are more…

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Why SEO is Important

Why SEO is Important

For every business seeking brand exposure, visibility, and popularity, you need SEO. SEO is an acronym for search engine optimization. It is a method used to increase the quality and quantity of website traffic in Nigeria. Here are a few reasons why SEO is important in Nigeria. Contents Increased Website Traffic SEO is known to generate organic and lasting traffic…

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Understanding Digital Marketing

Understanding Digital Marketing

In this digital age, every business needs digital marketing to bring more customers or increase conversion rates. Digital marketing hasn’t replaced traditional advertising, but it generates more sales and costs less. Digital marketing is also called online marketing or internet advertising. It has become more known and used over the past decade to boost businesses, and has positive effects on…

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Understanding Advertising Agency in Nigeria

Understanding Advertising Agency in Nigeria

An advertising agency (ad agency) creates, plans and handles the advertising and promotion of clients businesses. They also handle the overall marketing, sales, and branding for their clients. They create ads, plan its execution, and evaluate the results on the client’s brand. For businesses to truly survive and grow promotion and advertising is very essential.  Advertising agencies in Nigeria have…

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Understanding Social Media Management in Nigeria

Understanding Social Media Management in Nigeria

The entire world has evolved into a digital age. Businesses, interactions, shopping, and other activities are now done online. These days, people communicate more on social media than physically. Social media such as; Whatsapp, Twitter, Facebook, and LinkedIn have millions of active users every day. It is now crucial for every business in Nigeria to have an online presence. People…

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Choosing the Best SEO Company in Nigeria

Choosing the Best SEO Company in Nigeria

Search Engine Optimization (SEO) is an important strategy for every digital marketing campaign. It grows the quality and quantity of your website traffic and increases the visibility and popularity of your website. Selecting the right SEO Company in Nigeria would positively influence your business without breaking the bank. A wrong SEO company could cause you to lose funds without having…

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