Your brand is your identity. It is how your audience recognizes and remembers you. But why is it important to brand your business or have a good brand strategy? One strategy that will give your business more visibility than your competitors is branding. Branding involves consistently putting a reputable image of your business in the minds of your audience. Its…
Brand awareness is key to the success of every business in Nigeria. If the public doesn’t know you, the chances of them purchasing your product/service becomes low. Brand awareness is the way prospects/customers remember and recognize your business. The higher the brand awareness you have, the more audiences you’ll have. By having a good brand awareness campaign, your audience will…
